I have been fortunate to run a successful clinic with my partner for many years. The work of business, especially the executive and inner work, comes very naturally to me. I enjoy learning about marketing, operations and technologies and other innovations that can make our businesses more efficient, kind & impactful. I do think that the way that we do business can be part of the positive contribution we make with our careers.
My approach to talking about business is to keep it real. I only talk about tools and techniques that I’ve used and that I think you could reasonably use as well. I don’t shy away from the challenging (and interesting!) questions. How do we stay in integrity with our hearts while navigating the weird world of billing insurance? How do we balance our commitments to natural medicine and the power of our lineages with biomedical research and public health requirements? And do we really have to do Tiktok now?
Sometimes the best way to work through a sticky business issue is with the help of someone who has been through the same issues as you – and came out OK. Amanda and I are offering business coaching services in limited quantities to provide just that kind of help. Learn more on the coaching page.
Articles about Business Basics
- Using the 5 acupuncture business systems to transform overwhelm
- The Executive System – The Fire Animating your Acupuncture Business
- The Facilities System – Nourishing Ground for your Acupuncture Practice
- The Operations System – The Living Nexus of your Successful Acupuncture Practice
- The marketing system – Unlocking a sustainable flow of ideal patients
- The Financial System – Breathing in, Breathing out
This evolving resource page includes links and information from Deepest Health, as well as from other websites where appropriate Last update : Sunday, September 19, 2021. 4PM PST.